Sample Business Paper on Assessment of the Apple Ink Company

As known globally, Apple Inc. The company is the largest electronic industry globally as
it produces various electronic products, including computer software, phones, personal
computers, and many others. It was founded in 1976 by two individuals in the Americas,
including Steve Jobs, Steve Wozniak, and Ronald Wayne in California in the United States of
America. Its growth and the mode of operation have been in a reasonable time been accompanied
by a series of problems that are to form the basis of the discussion in the article. The methods of
resolving these problems too are discussed herein. Therefore, the recommendations form the
basis upon which the company should operate to have the success story maintained (Aljafari,
2016, pp.406-441)
It has been on good versions for the company to be booming globally, but in the same place,
the company is faced with a set of social and political factors that in one way or the other affect
its operations. In the social aspects, there has been a threat against the company's success, that is,
the anti-apple sentiments that are spread globally; the factor has been on the rise due to the rapid
development in the China technological world. The anti-apple campaigns marshaled by China
have threatened the industry's wellbeing. The campaigns are a great shock on the fate of the
apple products, including the iPhone, which already is suffering because of the high market
prices. At the same time, the Chinese produce cheap android smartphones, which are very
affordable to anyone. Therefore the majority of the population prefer the cheaper commodity
over the expensive one for they serve the same purpose. Therefore, Apple suffers much to have
this reinstated to the common condition, which is seemingly complex, for there has been a
massive production of the android machines by the Chinese. Therefore, the company is supposed
to have its market regained by making improvements on the quality of its produce b adjusting the
features to increase the population's spark on them (Kuo and Chang, 2021, pp.986-997)

It is also noted that, in the majority of the local markets, the population comparison of the
numbers of the iPhones against the androids is a big gap, since the android phones dominate a
good number of physical markets, while Apple weapon, that is iPhone is much concentrated on
the online platforms appearing in the majority of the searches done on the internet, but not a
good population is conversant with the online purchase operations, hence fall victims of
purchasing the physically available commodity.
The company lacks specified physical market deployed sales agents as it relies majorly on
the corporations and the internet sources instead of the rising competitor, the Android company.
Therefore, there is much of the profit generated by android instead of Apple in the phone
products. Therefore, there is a need for the company to have both physical and online managed
sales strategies to have the success as anticipated by this big company (Khan, Alam, and Alam,
2015, pp.955-961)
It is worth noting that the products of Apple origin have got concrete spares. Suppose there is
any damage to their systems. In that case, the replacement material must be compatible,
including the motherboards of the personal computers instead of the android, which is readily
available in any market. Therefore, this sets the majority's preference on the android as opposed
to the iPhones as an example (Rangaswamy, 2015)
Despite the industry's shortcomings, it is good to appreciate the strengths that are
accompanied by the available set strategies. Since there has been the rise of digitization, the
majority of the population rely on phones to dispense their daily duties; hence the products gain
more market than the early days when it was considered non-essential. Due to this fact, the
usability of Apple products has been on the rise, as well as generating the industry reasonable
amounts of the income that is always anticipated (Gebauer et al., 2021, pp.382-388)

Since the education system and the current operations went to the digitization methods of duty
dispensation, the reports note the improvement in the purchase of computers, including
smartphones and even the personal computer where a majority of the population prefer the
products of higher quality to have operations success, and this has always put Apple company at
the top of the table in this since it is believed to be the best company in the electronic production
world with very durable products and this brands it with increased purchase of its products
(Gebauer et al., 2021, pp.382-388)
In its political stature, the company has not at once faced some stringent environmental laws
operating against its commodity. In the case of the rivaling nation, China in the world
technological stake, the operations of the apple in that industry has been a big blow since both
fights for the market of their available goods, and thus to regulate the spread of the Apple
machines into their grounds, the government encourages more the usage of their locally
produced android electronics as opposed to the Apple products thus regulating the spread of the
usage. Therefore, the market has been reduced on the act (Liu, 2021, pp.45-67)
The trade restrictions that have been put on the spread of the usage of Apple products in
China have resulted in the reduction of the market capacity of the products. It is due to the need
of China to have its android goods attain the market as well, and by this, the company has faced
some remarkably increased competition for the consumers of their commodities. The taxes and
tariffs levied on the company raises eyebrows as to the fate of the firm in that country hence the
regulated spread of the products through in the online world, they are the very products that
appear on the search engines (Liu, 2021, pp.45-67)
It is also seen to be making progress in eliminating corruption from within its management to
have a stable and continuous trusted flow of its operations. With corruption wholly eradicated

from its management, the company is set to regulate the embezzlement of the produced finances
hence the smooth run of the company.
Therefore, the company has resorted to using different set strategies to help mitigate the
problems encountered in the markets. The firm has resorted to product development as the
primary strategy to improve the marketability of its products. The methods used by the Apple
industry are improving on its products. Since the products produced by this firm are just of an
already existing category and it faces competition from the newly born electronic industries,
including the android, the means it uses to maintain the taste of customers who may be interested
in having tasted of the new products in the market, is by improving on the features of its
available products including iPhones being made to imitate the 5G network that when introduced
into the market, can easily be streamed by the network operation among other features, which are
more appealing to the taste of the consumers (Li, 2021, pp. 71-78)
The company has also adopted the market penetration strategy to bring the products. It has
been made happen by the complete availability of the products in every search engine. In most
web searches, the company has dramatically dominated other companies, making its products
vibrant compared to other firms. The company has also adopted other methods to have physical
penetration into the market world. Since profit is the targeted goal for every business, the
company being the most extensive electronic production firm, the income should be of a more
significant impact than any other rising company, and this was depicted in January 2021 where it
was ranked the most profitable globally since it generated very significant amounts of cash
which have risen the stringent strategies to maintain the high revenue generation. Therefore, the
company has in the recent past made sure that its products are omnipresent in every market field
(Li, 2021, pp. 71-78)

With the competition from the android keeps rising in the global market, the firm has
employed various methods to help bring its products on board. With this considered, the
company has resorted to the development of the market. It is only to have the contact with the
consumers maintained. There have been growth strategies through a series of innovations in the
research and the development processes. It has ensured the critical success development of its
product market services by doing rigorous innovations on its available commodities including,
iPad, iPhone, and even Apple Watch. The innovations have served ver critical reason behind the
market booming and preference of these products over others since there are very critical
essential features adjusted into them as opposed to the competitors' goods, which help create
more spark on the goods by the customers in the markets. It is a strategy that the firm has used as
a diplomatic weapon to help bring consumers on board with their available products. As other
industries try to strategize to make their commodities of good taste to the consumers, the Apple
firm uses the available opportunity to make improvements on their already produced products
easier than creating the new products and selling them. It is, therefore, evident that the firm is
flourishing due to excellent management strategies (Heracleous and Papachroni, 2016)



Aljafari, A., 2016. Apple Inc. industry analysis business policy and strategy. International
Journal of Scientific & Engineering
Research, 7(3), pp.406-441.

Gebauer, H., Paiola, M., Saccani, N. and Rapaccini, M., 2021. Digital servitization: Crossing the

perspectives of digitization and
servitization. Industrial Marketing
Management, 93, pp.382-388.

Heracleous, L. and Papachroni, A., 2016. Strategic Leadership and Innovation at Apple Inc.

SAGE Publications Ltd.

Khan, U.A., Alam, M.N. and Alam, S., 2015. A critical analysis of internal and external
environment of Apple Inc. International Journal
of Economics, Commerce and
Management, 3(6), pp.955-961.

Kuo, L. and Chang, B.G., 2021. The affecting factors of circular economy information and its
impact on corporate economic sustainability-
Evidence from China. Sustainable production
and consumption, 27, pp.986-997.

Liu, L., 2021. The Rise of Data Politics: Digital China and the World. Studies in Comparative
International Development, 56(1), pp.45-67.
Li, Y., 2021. Apple Inc. Analysis and Forecast Evaluation. Proceedings of Business and
Economic Studies, 4(4), pp.71-78.

Rangaswamy, E., 2015. A Study on the Critical Success Factors of iPad Focusing on the Buyer
Behaviour and Involvement. Amity Global
Business Review, 10.