Long Working Hours and Risk of Coronary Heart Disease and Stroke
Wednesday, 25 April, 2016
The change of lifestyle today has led to the development of a wide range of illnesses, among them, coronary heart disease and stroke. Researchers have intensified their activities in identifying the causes, treatment and prevention of these disorders that result from the lifestyle change.
Research conducted on August last year concluded that long working hours may be a leading cause of cardiovascular diseases. However, the evidence on this is inadequate but there is sufficient proof showing that coronary heart disease as well as stroke may be caused staying up working for long hours. Based on a two meta-analysis of published research conducted on 603,838 individuals, individuals working for normal hours do not suffer much about heart illnesses compared to the ones who work for long hours (Kivimäki et al. 2015).
The study findings are significant to people of low socio-economic status as they may need to work for long hours in order to maximize their earnings. With a relative risk of more than one, it is important for employees to avoid working for long hours to stay healthy. It is common for people to work for long hours in the modern days due to the increased economic pressures, thus making the research findings relevant. A healthy nation is a working nation thus it is important for employees’ health to be safeguarded.
As one advances their career, they are more likely to have more duties and consequently tighter schedule hence long working hours. The economic demands of the society have increased as people are trying their best to acquire a lot of money for capital and general financial stability. There have been changes in family structures that have resulted in many single parent families. The individuals heading these families have to work extra hard to meet the high demands. The high cost of living is also an aspect that has resulted into the high demand for more working hours. To make ends meet, individuals need to work for more hours. The study conducted on published and non-published studies on the impact of working hours on individual health defines long working hours as those that exceed 55 hours a week. People who work for these hours are at higher risk of suffering from stroke and coronary heart disease compared to the rest. Such individuals have a higher chance of suffering from stroke compared to their counterparts who work for fewer hours (Kivimäki et al. 2015). The study did not show any major variations across gender and race.
Combining both the published and non-published studies makes the study reliable because it allowed data to be examined with high precision. The evidence is therefore more comprehensive than in the previous studies. The reliability of the findings is also enhanced by the fact that the research is consistent with previous studies on the coronary heart disease and long working hours. There is a strong link between socio-economic status of individuals and the number of hours put into labor. In Northern Ireland, studies show that working for more than 55 hours a week is among the leading factors that cause ischaemic heart disease. In the current study, the incidents of coronary heart disease and stroke are as a result of long working hours, mostly by the low social-economic status.
Media Strategy Statement
The media release communicates the most significant information about the effect of long working hours on the health of individuals. The media is very appealing to the journalists and it has high chances of making it to the print. The introduction section allows the reader to understand the importance of the study thus making them interested to learn more. Further, the interest of the readers is enhanced by the captivating title used in the media (Potvin, Richard and Edwards 2000). The importance of the study is indicated by the fact that economic pressures are increasing by the day. There are more people who are willing to work for long hours so as to make their ends meet. The study is thus important because it affects a large population in the society. The media has also used relevant quotes such as, “a healthy nation is a working nation.” This implies that the health status of the employees influences their productivity. The quote is likely to attract the attention of journalists from a wide range of fields. Economic journalists may be interested in learning about the link between productivity of employees and their health. Those who are interested in health matters are also likely to be interested in the media because it is about the risk factors of coronary heart disease and stroke.
To make the media effective in communicating about the negative impact of long working hours, it will be marketed using the social media as well as print media. The media targets people from low social-economic status as they are the ones who work for long hours. For this reason, the message will be communicated using mediums that are more likely to reach the low social-economic status such as radios. The social media platform that will be used in the media strategy is Facebook as it is used by majority people. The social media targets the young people who may not receive the message through the radios as majority of them use the social media. Among the population with low-economic status is the young people, thus using the social media will be effective in communicating the intended message (Everson et al. 2002). For the print media, it is important to contact the journalists in question via face to face conversations. This mode of conversation is effective because the parties have adequate time to discuss the topic in more details as opposed to the closed modes of communication. Further, there are high chances that of convincing the journalist to consider the media.
Conclusively, one of the best ways to communicate important messages to a large population is through the media release. However, capturing the attention of the people is not an easy task. The message of the media determines its appeal to the people as it indicates its importance. The message also determines the target audience thus making it possible to define the most suitable strategies to communicate the message. Different audiences have varying modes of communication thus it is important to bear that in mind in making the decision about where and when to release the message as well as the medium to use. One must also define the approach to take in approaching the journalists to enhance the spread of the message. The most suitable modes are those that ensure that there is more time for the two parties to discuss the media. The method is more convincing because of the longer duration that the two parties discuss the media.
Everson, S.A., Maty, S.C., Lynch, J.W. and Kaplan, G.A., 2002. Epidemiologic evidence for the relation between socioeconomic status and depression, obesity, and diabetes. Journal of Psychosomatic Research, 53(4), pp.891-895.
Kivimäki, M., Jokela, M., Nyberg, S.T., Singh-Manoux, A., Fransson, E.I., Alfredsson, L., Bjorner, J.B., Borritz, M., Burr, H., Casini, A. and Clays, E., 2015. Long working hours and risk of coronary heart disease and stroke: a systematic review and meta- analysis of published and unpublished data for 603 838 individuals. The Lancet, 386(10005), pp.1739-1746.
Mattace-Raso, F.U., van der Cammen, T.J., Hofman, A., van Popele, N.M., Bos, M.L., Schalekamp, M.A., Asmar, R., Reneman, R.S., Hoeks, A.P., Breteler, M.M. and Witteman, J.C., 2006. Arterial stiffness and risk of coronary heart disease and stroke the rotterdam study. Circulation, 113(5), pp.657-663.
Potvin, L., Richard, L. and Edwards, A.C., 2000. Knowledge of cardiovascular disease risk factors among the Canadian population: relationships with indicators of socioeconomic status. Canadian Medical Association Journal, 162(9 suppl), pp.S5- S11.