Importance of Competitive Intelligence In order for a company to prepare itself well for the pressures of competition, it is important to first understand the importance of competitive intelligence. The reason for this is because, it will enable the company to come up with effective measures to enforce in its operations so as to remain

Importance of Marketing Research in Consumer Satisfaction For every business to be able to conduct proper research on its customers, those involved in the process should be knowledgeable on the importance of marketing research in consumer satisfaction. Marketing research is a process of collecting, analyzing and interpreting information about a market, product or service to

Trail of Tears Documented in various paintings and reports, the Trail of Tears refers to the journey of the Cherokee people from the banks of the Mississippi River to the current Oklahoma. The phrase was coined to express the devastation of the Cherokee people from the forceful eviction, facilitated by Andrew Jackson’s Indian removal policy.

Meiji Restoration timeline Meiji restoration timeline dates back to the 19th century when Japan was ruled by a Shogunate. This was a weak and medieval empire that lacked the ability to control all its domains as well as defend itself from the threats and influence of western nations. Meiji restoration can be defined as a

Porter’s 5 Forces Analysis of Facebook Porter’s 5 forces analysis of Facebook indicates where this social networking site stands against its competitors. Porter’s 5 Forces analysis refers to a powerful but simple tool that is used to understand where the power in a business situation lies. It is a framework that tries to analyze competition